How To Leverage Trust To Achieve Your Goals
Unlock the secret to achieving what matters most to you by leveraging the one thing that fuels success: trust.
In this guide, we’ll explore how trust-based influence can help you achieve your goals by focusing on practical tools you can apply according to the core elements of trustworthiness: integrity, benevolence, capability, and inclination.
By becoming more trustworthy, you not only align your actions with your aspirations but also inspire the trust needed from others to make your goals a reality.
Contents.
Achieve What Matters Most To You
Becoming more trustworthy.
How to demonstrate integrity.
How to exercise integrity.
How to exemplify benevolence.
How to manage inclination.
Continuously improve.
Achieve What Matters Most To You
Goals reflect what matters most to us.
Done right, goals align our values, desires, and aspirations. They act as your inner compass, guiding our actions toward what we truly care about (1). Achieving any goal requires influencing and being influenced by others. We can’t exist or achieve anything alone; collaboration and cooperation are not optional. To achieve our goals and create change we have to learn how to influence in a way that promotes stability, connection, and growth.
Trust-based influence does just this, fostering the conditions necessary for you to achieve what matters most to you.
Becoming More Trustworthy
Today’s uncertainty can make us feel like we have little control over our goals.
External factors like economic instability, rapid change, and societal challenges can reduce our belief that we can shape outcomes, affecting our "Locus of Control" (2). Those with an Internal Locus of Control believe their efforts directly influence results, while those with an External Locus of Control believe factors like luck or other people are responsible. Balancing both is crucial, but we advocate for fostering an internal locus when building trust. Trustworthiness begins with ourselves, focusing on our integrity, benevolence, and capability, rather than external conditions.
In Trust: The Foundations, we explored the importance of trust and the elements that make up trust - integrity, benevolence, capability, and inclination. Now, we’ll focus on how you can build trustworthiness to achieve your goals.
How to Exercise Integrity
Integrity is about being honest, ethical, and consistent in your actions. When people perceive your integrity, they trust that you will act fairly and reliably, encouraging them to support you (3).
Here are 5 practical ways for you to exercise integrity:
Know Your Values: Define and understand your core values to guide your actions and decisions consistently.
Apply Values When Making Decisions: Reflect on how your choices align with your core values before taking significant actions, and communicate this with stakeholders.
Keep Vision and Values Top of Mind: Frequently revisit your personal and team values to ensure they guide daily tasks and strategic decisions.
Always Follow Through: Set realistic commitments, prioritize tasks, and proactively update stakeholders if delays arise.
Admit Mistakes Quickly: Take responsibility for mistakes without defensiveness, offering clear resolutions and lessons learned.
How to Exemplify Benevolence
Benevolence means genuinely caring for others' well-being and supporting them compassionately. When people sense that your intentions are aligned with their success, they are more willing to go the extra mile (4).
Here are 5 practical ways for you to exemplify benevolence:
Consider Diverse Needs: Acknowledge and address the needs of different groups, ensuring that decisions benefit all stakeholders.
Show Long-Term Commitment: Focus on long-term impact over short-term gains, reinforcing commitment to stakeholders' future success.
Promote Transparency and Inclusivity: Keep everyone informed and invite feedback to show that you value their perspectives.
Balance Individual and Collective Goals: Help individuals achieve their personal goals while advancing team or organizational objectives.
Intend to Support Flourishing: Encourage others to reflect on their strengths and offer resources to support their growth and purpose.
How to Demonstrate Capability
Capability is about proving that you have the skills and knowledge to achieve desired outcomes. By consistently delivering results, you instill confidence in others that you can handle challenges and drive success (5).
Here are 5 practical ways for you to demonstrate capability:
Showcase Your Expertise: Regularly contribute valuable insights in discussions, ensuring alignment with broader organizational goals.
Underpromise and Overdeliver: Set realistic expectations and aim to exceed them while clearly communicating your prioritization.
Hold Yourself Accountable: Reflect daily on whether you met your commitments and adjust when necessary.
Take on Stretch Projects: Regularly volunteer for challenging projects to showcase growth and readiness for more responsibilities.
Audit Your Skills: Conduct monthly self-assessments, identifying skill gaps and sharing your progress with your team.
How to Manage Inclination
Your tendency to trust others, shaped by your past experiences and personality, influences how you interact with people (6).
Here are 5 practical ways for you to manage your inclination to trust:
Understand IBCi Principles: Recognize the importance of integrity, benevolence, and capability when deciding whom to trust.
Assess Your Inclination: Reflect on past experiences that influence your tendency to trust others.
Build Trust Gradually: Start small and expand trust as confidence grows, setting clear boundaries.
Review Trust Outcomes: Regularly evaluate your trust decisions and learn from successes and failures.
Stay Observant and Positive: Be alert for changes in behavior while remaining optimistic and open to new relationships.
Continuously Improve
Building trust requires ongoing effort (7).
Regularly assess your goals, actions, and relationships to ensure you're maintaining trustworthiness. Use feedback from others to track your progress and adjust your trust-building practices as necessary.
Be patient, as trust grows gradually over time, and focus on making consistent progress through reflection, practice, and learning from both successes and failures.
What Mattered Most
Goals reflect our values and require trust-based influence to be achieved.
Integrity, benevolence, and capability are the foundation of trustworthiness.
A strong internal locus of control empowers us to take responsibility for achieving what matters most.
Trust-building requires continuous improvement and a willingness to adjust based on feedback.
References
'Set Goals for What Matters', Seapoint Center (2023)
'What Is Locus of Control?', Verywell Mind (2023)
'Integrity in the Workplace', Positive Psychology (2023)
'Top Servant Leadership Examples in Business and Beyond', Strategy Punk (2023)
Promote Yourself: 7 Ways to Show Your Value at Work', Korn Ferry (2023)
'Rethinking Trust', Stanford Center on Longevity (2023)
'How to Build Trust in Professional Relationships', Persona Talent (2023)